Strategic employer brand training

Interested in gaining specialist knowledge in the field of employer branding?
Then follow one of these in-company training courses in which you will be guided by an expert.

 
 

Training 1

The BluePrint© program

In this in-company course you will learn to analyze and optimize the labor market positioning of your organization or client, in such a way that the organization becomes more visible on the labor market and the right employees can be attracted and retained. Based on a complete course consisting of four modules, all aspects of employer brand management are reviewed and you can then get started with researching, analyzing and improving your employer brand based on a data driven approach.

 

Interactive

Four live interactive training days plus a year of optional expert coaching.

Practical

Workbooks with practical tips and plug-and-play templates for your business.

Distinctive

Learn in the context of your company under the guidance of an expert.

Reference

“What a great collaboration with Yves to deliver an enlightening session on employer branding. I really appreciate his pedagogical approach, which provides inspiration and concrete advice to take our employer brand to the next level.”

Amélie Weber
Employer Brand Lead Europe, Sanofi

 

BluePrint© program

The four modules of the BluePrint© program

 
 

Module 1

Employer brand insights

Module 3

EVP development

Module 2

Talent inventory

Module 4

Employer branding strategy

Training 2

In-company masterclasses

In our masterclasses you will gain a better understanding of the strategic aspects of your employer brand. We offer five masterclasses:

  • Masterclass talent inventory

  • Masterclass EVP development

  • Masterclass EVP implementation

  • Masterclass content strategy

  • Masterclass measuring the employer brand

Training 3

In-company sessions

In our sessions you will learn in broad terms what employer branding entails, why it is important and what steps you need to take to achieve a strong employer brand. Two sessions are available within the academy:

  • Inspiration session employer branding

  • Co-creation session employer branding

Ready to get started?

Then contact us and book a training of your choice.